Camp Puma at Goya Studios
Leading sports brand Puma launched its new Women’s Velvet Rope collection with Camp Puma at Goya Studios. Hosted at the campus’ Stage A CAMP PUMA featured hip hop yoga class as well as a sneak peek at the Velvet Rope collection.
The large and versatile stage which features 4,700 square feet of space dressed by brick walls hosted 200 VIPs. Attendees and fitness influencers such as Meredith Foster and Ayla Woodruff were decked out in exclusive Puma gear from the Velvet Rope collection.
Media, including top sneaker/lifestyle blog Kicks on Fire, were also on hand for the celebration. Per the outlet “the Velvet Rope collection began with the idea of Velvet Rope, dividing the line between the queue and the party. You can choose to wait. Or you can choose to stand out and own the moment with a confidence that radiates the commands.”
Guests raved about the tech-infused Velvet Rope collection. The clothing line’s sportstyle and training pieces broadcast confidence in any setting. After sweating it out with the exercise trainers, guests mingled, fueled up with delicious snacks, cocktails and grooved to music by DJ duo SIMIHAZE.
Express your confidence with The Velvet Rope collection which is still available on PUMA.com, Puma Stores and retailers worldwide.
About Goya Events
Situated in the heart of Hollywood on Selma and Cahuenga, Goya Studios is one of the most sought after locations for events of all sizes for A-List corporate and celebrity clientele. The private parking lot can connect all three stages, allowing for outdoor activation and open space throughout the entire campus. The design-forward facility provides cutting edge technologies for branding, lighting, sound activations, and signature special effects. Goya also provides high-end, in-house catering, as well as full-service equipment rental and event production capabilities. The space can accommodate guest counts starting at 50 and going up to 1200.
About Stage A
Offering 4600 square feet of space, brick walls and polished concrete floors, Goya’s Stage A is the perfect space for a film or video shoot. The stage has also been used for a variety of events and rehearsals, including Puma’s Camp Puma and Spike TV’s Lip Sync Battle Michael Jackson Tribute.