Mermaid Museum’s VIP Launch Party
On March 21, Hollywood celebs stepped out to celebrate POPSUGAR x Freeform’s unique Mermaid Museum pop-up at Goya Studios. Per Just Jared Jr. “Alex Roe and Eline Powell step out for POPSUGAR x Freeform’s Mermaid Museum VIP Night held at Goya Studios. The two stars of Freeform’s upcoming Siren were joined by their cast mates Chad Rook, Curtis Lum, Sibongile Mlambo, Rena Owen, and Ian Verdun at the interactive event.”
Goya Studios’ campus was transformed as “an an eerily dark and hauntingly beautiful way to represent the mysteriousness of the new series with photo moments at every turn. The space include[d] elements of Siren’s Bristol Cove, transporting guests into the world of mermaids” per Popsugar. The event was produced by Gold Sky Productions.
Other attendees included Devin Antin, Laura Bushnell and Ashley Greene who per the Daily Mail was “very much a kid at heart as she put on an animated display at the POPSUGAR x Freeform Mermaid Museum VIP Night in Los Angeles’ Goya Studios on Wednesday evening. The pop-up event – which featured a digital mermaid theme – was held as part of Freeform’s Campaign for the network’s upcoming drama series Siren.”
According to Just Jared, the event “featured a digital mermaid theme including a 360° animated underwater projection room that submerges attendees into the depths of underwater life – was held as part of Freeform’s Campaign for the network’s upcoming drama series Siren.”
The pop-up, which was open to the public from March 22 – 25, welcomed hundreds of visitors and was a great success!
About Goya Events
Situated in the heart of Hollywood on Selma and Cahuenga, Goya Studios is one of the most sought after locations for events of all sizes for A-List corporate and celebrity clientele. The private parking lot can connect all three stages, allowing for outdoor activation and open space throughout the entire campus. The design-forward facility provides cutting edge technologies for branding, lighting, sound activations, and signature special effects. Goya also provides high-end, in-house catering, as well as full-service equipment rental and event production capabilities. The space can accommodate guest counts starting at 50 and going up to 1200.